Social Media Advertising

Social Marketing

Social media advertising is for brands who want to reach their target audience on the web, drive more traffic to their website, and convert more of those visitors into customers. Harness the power of social media to reach your customers with help from I-COM. Call us on 0161 402 3170 or send us an enquiry below to discuss your social media advertising needs.

I-COM are important to W.F. Denny, supplying our SEO support, our Google Adwords and our new website. It’s important for small firms to have a supplier such as I-COM who wish to work with us, make it easy, and explain the problems, and we’re pleased to say that I-COM also delivers the results. Since 2015 I-COM has helped W.F. Denny increase online sales by over 60%. It comes down to the ease of use and the fact that we can speak to people immediately.

John Haken, Managing Director at W.F. Denny

Driving real results.

Social Media Marketing

Looking to reach new audiences and generate business from social media? Our team of accredited social advertising experts help existing clients harness the power of TikTok, Facebook, Twitter, LinkedIn, Instagram and YouTube to deliver consistent significant return on investment, improved brand awareness, a bigger following, and better online performance overall.

Whether you're unsatisfied with your current social media advertising results or have yet to take the plunge, I-COM can help you tap into the sophisticated advertising platforms offered by today’s social networks. Here are some of the results we've achieved for our clients - what can we help you achieve?

Sessions - Cosmetic Surgery Solicitors
1.5 M
Social Reach - Unblocktober
ROAS - Toffs

Social media advertising allows businesses to reach and engage with their target audience on a personal level like never before. It has the power to amplify brand awareness, drive website traffic, and generate qualified leads.

Neil Patel, founder of Neil Patel Digital

What industries do you work with?

Whether you're a highly competitive service-based business looking to drive online enquiries or an e-commerce business looking to increase visibility and sales through social platforms like Instagram and TikTok, we can help. We focus on delivering tangible, ROI-driven results.

Here are just a handful of the industries we currently work with - get in touch to see how we can help your business thrive through our Service.

Why should I work with I-COM?

Social Media Marketing

I-COM is nearly 20 years old, having been at the forefront of digital marketing in Manchester since 2004. You know the phrase ‘you can’t teach an old dog new tricks’? Well, it’s poppycock! As one of the older dogs around, we’re living proof that you can combine deep experience with constant evolution, learning and experimentation to keep our clients ahead of the curve.

We should also mention that we are employee-owned - not just because we think it’s cool (it is) but because it has a direct impact on how we work with our clients. It means you get the opportunity to build good, long-lasting relationships with our people, who are dedicated to guiding and directing the company. It also means you’re working with people who have a shared desire to grow businesses - both ours and yours. 

These are just some of the reasons why our clients work with us to take their business to the next level. Take a look at our case studies to find out more.

Frequently Asked Questions

Not sure where to begin with social media advertising and social marketing? Not sure if this channel is right for your business? Take a look at our FAQs below for more guidance or give us a call on 0161 402 3170 to learn more. Alternatively you can send us an enquiry.

How does Social Media Advertising work?

If you want to grow your business online, social media advertising is an exceptionally strong channel at your disposal. Today there are 4.9 billion active social media users who have an average of 6.6 social media accounts.

Now, most marketers know that it’s important to have a presence on social networks and to get in front of their target audience, but not all of them know how to identify and target their prospects with laser-like precision,  based on their demographics, interests and habits. 

Many aren't aware of the vast array of advertising options available to them within each social network, nor do they know how to set up and manage campaigns, choose bidding models, or navigate the internal advertising platforms on offer.

And we understand that completely - it can be really complicated and time-consuming. Luckily, however, we do know how to do all of the above.

Find out how we have helped our clients take their brand’s reach and social engagement to new heights - call us on 0161 402 3170 or send us an enquiry below to get started.

What if I have no Social Media experience?

Not to worry! Our team of in-house experts can provide you with advice and consultation on how to grow your social channels organically. Not only that, many social media platforms allow you to advertise without needing to have an established following or existing content (thought we would always recommend to have some!)

Social Media platforms are bursting with opportunity for a range of businesses. Trying your hand at this channel (with the help of an experienced digital marketing agency) can open many new doors for your business.

How do I stay updated with the latest social media trends and algorithm changes?

Following industry blogs, attending webinars, and subscribing to newsletters from social media platforms can help you keep in the loop with the latest on social media. Here at I-COM, we understand that many businesses lack internal resources and time to keep on top of these trends, which is where we step in - your social media experts here to guide you and keep your social advertising current, impactful, and returning on your investment.

Is it worth investing in paid advertising on social media?

Yes, paid advertising can be highly effective for targeting specific demographics and increasing brand visibility. You can even start with a small budget and grow it over time while maintaining a ROI. All in all, social media marketing can be a flexible and effective channel for virtually any business.

How should I measure the success of my social media efforts?

There are many metrics to keep an eye on for a general sense of how your social media marketing is doing, but ultimately, it comes down to the KPIs you set as a business. If you choose to have an agency like I-COM help you with social media marketing, we will work with you to define your key performance metrics (i.e. % increase in followers, return on ad spend, overall return on investment, conversions, leads, etc) and will use the latest reporting tools and technologies to provide a transparent and accurate measure of success.

Your One-Stop Shop for All Marketing Services

We are I-COM

I-COM is a full-service digital marketing agency. This means we can support every aspect of your marketing needs - from designing and building websites to creating awesomely eye-catching content, managing your paid advertising, running strategic PR campaigns or delivering SEO that really works.

Whatever your business needs, we’re at the ready. Let us enhance the good work you already do - or put your feet up and let us take care of your entire digital marketing efforts.

Digital Marketing Specialists

We are I-COM

Formed in 2004, we have grown to be one of Manchester's largest independent digital marketing agencies.

With a large in-house team of specialists we provide a range of digital services including web designweb developmentdigital marketingSEObrandingcontent marketingPR and outreachsocial media marketing and paid search marketing, we cover every digital marketing need you may have. Call on 0161 402 3170 or use the contact form to get in touch.