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The latest from I-COM

Blog

Covering a host of digital marketing trends, tips, and tricks along with the latest news from I-COM.

Looking for help with digital marketing? Take a look around our services and sector pages to see how we can help your business thrive online. Alternatively, give us a call on 0161 402 3170 and a member of our team will be happy to help!

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Jan 25, 2024

How to Maximise The Success Your Google Ads and Social Media Advertising in 2024

In our recent blog, we detailed some of the major paid advertising lessons in 2023. As we step into the new year, now is the time to use these lessons to build a cohesive paid advertising strategy that incorporates the best of what Google Ads and Social Media Advertising has to offer.
Jan 11, 2024

The Biggest Learnings from Paid Advertising in 2023

Reflecting on the biggest paid advertising changes and trends, this blog post summarises the biggest takeaways from 2023 to help you plan for a successful 2024.
Jan 13, 2023

​The Six Building Blocks of a Good Ecommerce Website

Uncovering the non-negotiables when it comes to e-commerce websites; with this knowledge behind you, creating and promoting an e-commerce website that actually converts will be far easier, especially when combined with strategic digital marketing.
Nov 15, 2022

The difference between SEO and PPC

If you're unfamiliar with digital marketing, terms like "SEO" and "PPC" may not mean much to you. However, both are critically important when promoting your business online. Learn the difference between the two and what they can achieve for your business right here.
Oct 26, 2022

How to Increase Ecommerce Conversion Rates

Whether you're just starting out with your ecommerce business or are an established player in the game, it is critical to keep your conversion rate optimisations front of mind. Read more about how to increase your ecommerce conversion rate here.
Oct 17, 2022

TikTok for Business: Why you should consider TikTok as part of your paid and organic marketing strategy

Everything you need to know about ecommerce marketing - why it’s critical for your business and how to get started.
Aug 19, 2022

What is ecommerce marketing?

Everything you need to know about ecommerce marketing - why it’s critical for your business and how to get started.
Oct 19, 2021

Why Now is the Time to Invest in SEO

There’s no time like the present to implement work that will have a long term impact. And by focusing specifically on SEO, you will improve your chances of success and drive down the effort you have to make to reach your commercial objectives.
Nov 13, 2020

Remarketing - What it’s All About and Does it Really Work?

Mar 20, 2020

We're Google Partner Digital Champions in Smart Bidding

Apr 27, 2012

PPC Campaigns: The Importance of Establishing Your Target Market

The Best E-Commerce Marketing Tools According to the Experts

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Digital Marketing Specialists

We are I-COM

Formed in 2005, we have grown to be one of Manchester's largest independent digital marketing agencies.

With a large in-house team of specialists we provide a range of digital services including web design, web development, digital marketing, SEO, branding, content marketing, PR and outreach, social media marketing and paid search marketing, we cover every digital marketing need you may have. Call on 0161 402 3170 or use the contact form to get in touch.