Do I Need Display Advertising in My Life?

Display advertising is one of the best ways to get your message out there and is a tried and tested medium for letting your audience know exactly what you have to offer.

Traditional advertising came in the form of posters, full-page newspaper ads and signs painted on the side of buildings. Now, however, advertising is an entirely different ballgame and doing it well on the internet can reap major benefits for companies.

At I-COM our clients benefit from our work in display advertising, which helps to drive sales and increase ROI. With the right display advertising agency, you can push your campaigns further and drive the best possible results through your online advertising.

To find out whether we can do the same for you get in touch on 0160 402 3170 or fill in our contact form.

Get in Touch

Why You Need Display Advertising

Display advertising can be used to help develop or increase brand awareness, incorporating visual elements that your audience will then associate with your company. If your banner ads are sufficiently engaging, a potential customer will recognise your brand more easily as a result.

It can also be used for the purposes of retargeting and is a highly successful form of advertising. It's also easily measured through calculating the click through rate of the ad in question.

How We Work

At I-COM we follow a set process with all our clients to make sure you are well informed and completely happy with the process we will be taking in order to make the most of your display advertising.

We get to work to understand your brand tone of voice and use of imagery to make sure we develop ads that suit your brand image perfectly. We make sure you're completely happy with what we have in place before pushing ahead and establishing display advertising for your company. Get in touch to learn more about our display advertising services.

What is Display Advertising?

Display advertising is advertising specifically on digital channels, through the use of banner ads. It’s also known as banner advertising as the advertisements used appear as banners on a page, consisting of a large image or multimedia object.

They can be static or animated depending on what best suits the purpose of the ad. However what they always are is visually engaging, attracting potential customers to click on the ad which will then take them through to your website.

Talk to Us

Interested to know more about our display advertising services and what exactly we could do for you?
Call us on 0161 402 3170 or fill in the contact form.

Our Work

271%

Increase in Organic Traffic

The VAT People

View Case Study »

41%

Y-O-Y Revenue Growth

JMW Solicitors

View Case Study »

457%

Increase in Organic Search Traffic

Ossur

View Case Study »

Oh Stop! You're Making Us Blush

I-COM have been first class in understanding our business, our market and our audience. It’s through this understanding that they’ve been able to deliver such a successful strategy that has resulted in phenomenal growth.They have combined innovation with effective marketing techniques that has built our business in a sustainable way. Whilst it can be easy to get quick, short term results, I-COM have used their expertise to execute a long term strategy that has grown our business substantially.

Albie Attias
E-commerce Director, Evaris

I-COM delivers SEO, PPC, brand marketing and web development for us - that wide digital marketing strategy encompasses everything we want to achieve across our digital channels. The last 12 months has been a record year, we’ve had a 588% increase in fees - a lot of which can be attributed back to the work we’ve done with I-COM. As an agency, I-COM is ahead of the curve - anticipating what Google and other search engines will be looking for in the future and making recommendations on how best to react.

Dan Clark
Marketing Director, JMW

The marketing team at Lanes have been working with I-COM for the last couple of years. The team at I-COM are a breath of fresh air. They have put some meaningful projects together, that have delivered demonstrable results and they can and do respond to matters that are time sensitive. I love the can do attitude of the team.

Michelle Ringland
Head of Marketing, Lanes

I-COM has been truly instrumental in bringing SafetyBuyer online as well as establishing us as a key player within our industry. We operate within a highly competitive market and although I had every faith I-COM’s paid search expertise, I would not have envisioned achieving such consistent success throughout the last few years. I-COM’s activities are at the core of all our digital marketing activity and we see the team as a digital extension of our business. SafetyBuyer would not be the successful brand it is without I-COM’s support.

Ian Rowe
Managing Director, SafetyBuyer

Before we signed up to work with I-COM I was invited to a meeting with members of the I-COM team, from content to paid search and organic. I was really impressed with the different ideas the different team members were coming up with and the level of creativity and ability they showed. That made me sure that I-COM was the agency we wanted to work with. In the first year of working with I-COM our new inquiries in my department increased by approximately 20%. That’s the key improvement that we want and so we’re very pleased indeed. The I-COM team are great to work with, we have our own Project Manager who looks after us and it’s been a real pleasure to work with them.

Michael Saul
Partner, TJL Solicitors

The marketing team at Lanes have been working with I-COM for the last couple of years. The team at I-COM are a breath of fresh air. First of all they listen to the client brief and don’t try to rush a response, they certainly put some thought in before responding. This is almost unique nowadays with digital agencies. I love the can do attitude of the team. I’m very much a hands-on client. They can have as much of my time as is necessary to ensure that I get what I want. They even have permission to push me for responses when I have missed my deadlines. The working relationship is very much a two-way thing.

Michelle Ringland
Head of Marketing, Lanes Group

We’ve been working with I-COM for over six years, which shows that we’re happy with the work that’s being done and that we’re getting the right results. Through the work I-COM have done for us, they have increased the quality of leads and enquiries we get from potential clients, which means we’ve got a much greater chance of securing new business. We love working with I-COM because it’s minimum fuss, good value for money, they are lovely people to deal with and they deliver great results.

David Miller
Director, The VAT People