Logo Design
The Client
First Recruitment Group is a multinational recruiter specialising in industry, technology, manufacturing, aerospace & defence and commercial jobs.
They asked us to design and build a new, search-friendly website that integrated seamlessly into their internal systems and enabled them to demonstrate their expertise in each of the sectors in which they work.
The Challenge
First Recruitment Group wanted their new website to be top in its class, delivering a great user experience and simplifying the back end maintenance for its consultants.
The site needed to incorporate a more interactive experience for job seekers, engaging with them and demonstrating the expertise of the FRG team. It also needed to be mobile responsive, enabling easy application for jobs from any device.
The Approach
Using our proprietary recruitment platform Recaza, which is built on the Concrete CMS, we designed the website to pull in all of First Recruitment Group's social feeds, demonstrating their commitment to engagement with candidates and showcasing their thought leadership.
In addition, we built a search-friendly structure that enables indexation of static pages based on job type and location.
The Results
The new website helped First Recruitment Group with the speed and efficiency of how they update their job listings.
It's enabled the business to drive more CV uploads by making it easier for candidates to apply for jobs and submit their details, thereby improving the amount of leads the site generates.
This has also led to more candidates looking at more pages on the site, increasing page views overall.
174.4%
Increase in Page Views
145%
Increase in Mobile Traffic
120%
Increase in Visitors Oh Stop! You're Making Us Blush
I-COM were instrumental in our new website development ensuring it was user friendly, mobile responsive and engaging. They developed tools for easy job search and quick CV upload, as well as enhancing the websites online strength. They maintained constant communication which helped to manage expectations and the results on launch were very positive. Thanks I-COM.