PAE framework audit — UK law firms

Where is your biggest opportunity to win more instructions?

Forty questions across four pillars. Every no is an opportunity — we’ll turn the pattern into a priority list.

How effective is your firm’s digital presence?

Complete our free PAE (Presence, Awareness & Engagement) Audit to benchmark your digital performance.

This audit uncovers exactly where your digital strategy succeeds and where it falls short. Instead of vague theories, you will get a clear view of your firm’s strengths, weaknesses, and visibility gaps. Your marketing team will receive practical, high-priority actions to fix underlying bottlenecks, optimise client acquisition, and directly drive more online instructions.

How it works

The audit covers Presence, Awareness, and Engagement, offering a tailored roadmap based on your responses.

The Pillars Explored:

  1. Presence10 questions
  2. Awareness10 questions
  3. Engagement10 questions
  4. Measurement10 questions

Takes about 10 minutes with progress saved automatically.

PresenceQuestion 1 of 40

Can your team update the website without a developer?

What we mean by this

Is your website built on a modern, scalable platform (e.g. headless CMS or well-maintained WordPress) that your team can update without developer dependency?

Law firms often have legacy websites that slow down content updates and damage search rankings. Platform flexibility directly impacts your ability to publish timely content around new case types or regulatory changes.

Your answer