Paid Media Executive

Full Time, Permanent

We are looking for an Paid Media Executive to join the team and work with a portfolio of B2B and B2C clients across a range of industries.

About You

As an employee-owned business, we are looking for a Paid Media Executive to support and grow our lead generation client base in the Paid Media team, as we enter an exciting new phase and share in future success. This is an opportunity for a talented and driven paid media lead generation specialist to make a real impact across B2B and B2C campaigns, working with industry-leading tools and platform partners.

  • A minimum of 2+ years' experience in a paid media role (agency or in-house), with a strong focus on lead generation
  • A background in performance marketing or direct response is highly desirable
  • A data-led thinker with proven success in delivering high-quality leads and measurable ROI
  • Experience using platforms such as Google Ads, Meta Ads Manager, GA4, and LinkedIn Campaign Manager is essential

Key Responsibilities

  • Work closely with clients in order to set goals and maintain a healthy relationship.
  • Confidently analyse campaign performance using GA4, platform analytics, and CRM data to identify trends, opportunities, and create forecast guidelines. 
  • Effectively run best-practice campaigns, with ongoing optimisations that constantly aim to improve performance.
  • Take ownership of accounts, whether they be long-standing accounts or new business.
  • Ensuring that deliverables (e.g., reports) are sent to clients on time.
  • Working closely with the wider teams at I-COM to ensure the client's KPIs are being met.
  • Be prepared to propose solutions and be creative, using analytical skills
  • Understand and keep a high level of knowledge and proficiency working with platforms such as Google, Bing, Meta and Linkedin. . 
  • Keep Google, Meta & LinkedIn accreditations up to date. 
  • Ensure JIRA tasks are kept up to date, with accurate information for each client. 
  • A working knowledge of Google Scripts, Google Merchant Centre, and Google Analytics.

Benefits

  • Competitive salary
  • Profit-driven bonus*
  • Flexible working hours (3 days per week in the office, 2 working from home)
  • Career progression and training opportunities
  • 20 days annual holiday (excluding bank holidays)
  • Christmas to New Year shutdown
  • One extra day’s holiday for every year you work at I-COM (up to 5 years)
  • Quarterly company social events
  • Cycle to work scheme
  • Mental health assistance
  • Referral programme
  • Modern office work environment in a central Manchester location
  • Fresh fruit and refreshments

About I-COM

An established digital agency with a reputation for delivering innovative, flexible, and creative responses to our client’s needs in marketing, we are proud to boast high employee retention levels, with a good number of our team being with us for over a decade.

As part of our 15-year anniversary, I-COM became an employee-owned business. Our employees collectively own the majority of the company, having a say in the running and direction of the business, as well as generous shares in the profits of the business.

Here, you will be in a great professional environment, working in cross-disciplinary teams to grow your clients’ revenues, as well as your skillset and understanding of digital marketing. For a flavour of the great results we achieve, take a look at some of our work here.

Employee ownership puts our people at the heart of everything we do. Our strong, unifying brand values make us who we are. I-COM Values - TIPCAR:

  • Teamwork - Together we thrive.
  • Improvement - Mastering the unknown
  • Passion - Beyond what’s expected
  • Creativity - Innovate, create & elevate
  • Accountability - Setting the standard
  • Results - Raising the bar

How to Apply

For further information about this opportunity, or to apply, please send your CV to paidrecruitment@i-com.net.