It's common knowledge that the high street just can't compete with online shopping. However, the data shows that fashion retail brands that have both brick and mortar and online offerings historically outstrip their online-only competitors. So how do you compete when your brand is strictly online-only?
Mindy's BrightonSEO slides from September 2017, describing I-COM's research into how people feel about brands, emotional engagement and its importance in the purchase decision and how to go about getting that engagement from your customers.
- by Mike Blackburn on 13/06/2017
The painful work of prospecting for new business can now be automated, at least in part. This post demonstrates how a recruiter can start to win more business.
As a society we strive to be inclusive, making our schools, workplaces and public buildings more accessible to disabled users. However, business owners, web developers, social media managers and digital marketers are still overlooking millions of UK residents by making it difficult for them to access content on the internet that able-bodied users take for granted. Here our Head of Development, David Walsh, gives his advice on what you need to be doing to your site and content to be inclusive for visually impaired users.