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Each year, we partner with Manchester Metropolitan University's Agency Life to give second year marketing, digital marketing and PR students the chance to gain experience in a digital marketing agency for one day a week over an academic year. One of the students we took on this year was George Crotty, and we decided to ask him a few weird and wonderful questions to get to know him a little better.

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So George...

Why did you choose Agency Life?

I wanted to get some real-life experience after learning theory for the first year, and I think having some experience already in the bag will make it a lot easier for me to get a full-year placement next year.

Why did you choose I-COIt’s a full-service agency, so I can experience lots of different areas of digital marketing - and everyone was really friendly in the interview. Honestly, I think the table football probably swung it for me



What are your hopes for the year?

To get a first for the year at university, and secure myself a good placement for my sandwich year.

How do you think it will help in your career?

I’ll leave university with more experience than my classmates, and the contacts and skills built up here can only be a benefit to me.

What's the one thing you can't live without?

Coffee. I’m not a real human until after my first cup in the morning.

Would you rather cry glue or sneeze marbles?

Sneeze marbles - I’ve got quite a big nose sooo...

How did you first start working in digital?

I enjoyed the digital units in my first year at university, so decided to apply for an Agency Life role with I-COM.

What is your favourite thing about working in digital?

It’s always changing and there are always new platform to learn about.

If you could be any animal, what would you be and why?

Walrus. Tusks are cool.

If you were a superhero, what superpower would you have and what would be your superhero name?

To pause time whenever I wanted. My name would be...SkyPlusMan.

Whatever happened to brunch? Why is it not very popular anymore?

I’m a student, so I don’t wake up early enough to even consider brunch.

Where do pigs come from?

Time machines in bacon factories.

Do you have a hidden talent? If so, what is it?

I can fit a surprising number of Haribo into my mouth!

What nicknames do you have?

G, The Crottster.

Why do birds suddenly appear?

Because Graham is near.

What's the most embarrassing thing that's ever happened to you?

Calling a lecturer Mum last year was pretty bad!

My milkshake brings all the boys to the yard, what does your milkshake bring to the table?

Chocolate, lots of chocolate

Where did you grow up, and why?

In a little village called Inkberrow in Worcestershire, I didn’t get much choice having lived there since I was four.

Tell us a surprising secret about yourself.

Too dark to be included online.

What was the last book you read?

Morrissey’s autobiography - awful, really awful.

Do you have a favourite blog, podcast or online magazine that you think we should check out?

Scoobius Pip’s Distraction Pieces Podcast - the Russell Brand interview is a particularly good one.