Eli Barnbrook
PR Executive
As a Digital PR Executive, I work closely with our Head of Digital PR, Cleo, to create and pitch out campaigns that earn media coverage and strengthen our clients' online presence. This involves researching trends , gathering data and crafting press releases to pitch to journalists. No two days are the same, which is one of the things I enjoy most about the role!
How many years of professional experience do you have?
I have over three years of experience in Digital PR, all of which has been gained within marketing agencies. During this time I have worked with a diverse range of clients, from gardening companies to warehouse racking suppliers and now the legal sector too!
What are your areas of expertise or specialised knowledge?
Having worked in digital PR for multiple years I have expertise in journalist relations, creative campaign ideation, writing expert commentary and media outreach. All with the shared purpose of securing links and brand mentions, to enhance brand visibility and online authority for clients.
Do you have any certifications or additional training related to your field?
I have a Master’s degree in Digital Marketing, which has given me a strong understanding of digital marketing as a whole, including areas such as digital strategy, SEO, analytics, and campaign planning.
It has helped me develop a solid understanding of how digital and PR work together to build brand visibility and deliver results for clients.
What are your interests or hobbies outside of work?
Outside of work I love spending time with my family and friends, you’ll usually find me at the pub or trying new restaurants in Manchester! I also enjoy going on holidays and exploring new places whenever I can. I love staying active whether that’s going for hikes, to the gym, or going for a run. I have recently completed my first half marathon and I'm hoping there are plenty more to come!
- Favourite Song: Rein Me In - Sam Fender & Olivia Dean
- Favourite Quote / Phrase / Saying: “It’s not about the pasta!!!” - Vanderpump Rules