Welcome to the I-COM Family
- Agency
I-COM’s Agency arm is home to our design, development and marketing teams. Operating since 2004, the agency has established a reputation for excellence, with particular specialisations in marketing for the legal, recruitment, property and e-commerce sectors.
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- Enterprise
Enterprise is the I-COM Group’s entrepreneurial arm, which seeks to enter into partnerships with UK SMEs. In return for partnership, SMEs gain access to management expertise and the resources of the I-COM Agency, ensuring they grow their business much more quickly than they would on their own.
SEO Manchester is the I-COM Group’s search engine optimisation hub. It’s an informational site that aims to teach businesses about the potential of SEO, whilst at the same demonstrating the I-COM digital marketing team’s abilities.

The Smile Centre

Business to Consumer

Meeting Tim and I-COM in 2004 literally changed my life and business, almost ten years together in building the Smile Centre to one of the most successful Denture Practices in the UK and Europe.

Barrie Semp, Clinical Dental Technician

What we achieved

A clean, fresh new look for the Smile Centre brand. A simple, easy to use website and content management system, giving the client the ability to update their website without prior experience or technical knowledge. An extremely successful integrated digital marketing campaign.

Our work with the Smile Centre is an excellent example of our commitment to cultivating long term relationships with our clients, growing their businesses over time. A client since 2004, Smile Centre has grown from a single North Manchester location to a national chain with ambitious expansion plans.

How we did it

For the latest stage of our work with the Smile Centre, we completed a rebrand which maintained the essence of the brand but modernised the website, improving the customer experience, content and look and feel. We worked hand in hand with the Smile Centre to ensure the project complemented their vision for the future of the brand.

We delivered a scalable, great-looking website capable of accommodating the business as it expanded to new sites across the UK, and a subsequent marketing campaign which generated superb results.

  • Definition of objectives
  • Milestones & review meetings
  • Close collaboration with client
  • Integrated marketing approach
  • Tight project management


  • Brand Creation & Development
  • Web Design
  • CMS
  • Web Development
  • Copywriting
  • PPC
  • SEO

A bit about The Smile Centre

Established in 1989, The Smile Centre has grown significantly since it began working with I-COM in 2004, and is now one of the UK’s foremost providers of personalised partial and complete dentures, denture implants, cosmetic dentistry and non-invasive cosmetic treatments. The firm has recently expanded to sites in central Manchester and Lichfield, and is planning to open more new branches in the near future.