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Forward Role Recruitment

Recruitment

Forward Role's website recently won 'Best Recruitment Website' at the 2013 MARA's

I-COM did an amazing job of managing the project (and me), and have been a joy to work with from the initial sales pitch through to the implementation and review stages. I'd strongly recommend them to any business.

Steve Thompson, Managing Director

What we achieved

An exciting new website with a sleek and simple design, reflecting the young and innovative nature of Forward Role's candidates in the digital marketing and creative sectors. A significant increase in traffic to the website, outperforming the old website and giving the company a platform to grow the business further online.

The site is now a responsive mobile solution, making it much easier for candidates to browse jobs on their mobile phones and tablet devices. 15% of the website's traffic is from mobile devices and this figure is set to increase in the near future. I-COM's focus on improving mobile access to the site has provided Forward Role with the opportunity to take advantage of the growth of mobile browsing amongst its candidates.

Our work with Forward Role is a prime example of I-COM using our specialist knowledge of marketing for the recruitment industry and creating a website that offers both clients and candidates an easy-to-use recruitment platform.  

How we did it

Our team of developers and designers worked closely with Forward Role to develop a site that is not a typical corporate recruitment website, giving it a modern look and feel whilst allowing candidates to share jobs with friends and colleagues via social media. 

Our digital marketing team focused on delivering an increase in traffic to the website and strengthening its performance in search engines. We also developed a highly effective ongoing strategy designed to give Forward Role better brand visibility online in future. 

  • Modernised, responsive website
  • Improved usability of the site 
  • Effective online marketing strategy
  • Close client relationship
  • Efficient project management

Services

  • Banners & Artwork
  • Stationery
  • User Experience Design (UX)
  • Web Design
  • Bespoke Development
  • CMS
  • Hosting
  • Mobile
  • Recruitment Websites
  • Responsive
  • Web Development
  • Brand Strategy and Positioning
  • Campaign Planning
  • Conversion Rate Optimisation
  • Online PR
  • SEO

A bit about Forward Role

Forward Role is a recruiter specialising in connecting businesses to marketing, analytics and digital specialists In Manchester, the North West and Yorkshire. The company is an established industry recruiter drawing on the expertise of its recruitment consultants, who all have a background as professional marketers.