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I-COM’s Agency arm is home to our design, development and marketing teams. Operating since 2004, the agency has established a reputation for excellence, with particular specialisations in marketing for the legal, recruitment, property and e-commerce sectors.
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Enterprise is the I-COM Group’s entrepreneurial arm, which seeks to enter into partnerships with UK SMEs. In return for partnership, SMEs gain access to management expertise and the resources of the I-COM Agency, ensuring they grow their business much more quickly than they would on their own.
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SEO Manchester is the I-COM Group’s search engine optimisation hub. It’s an informational site that aims to teach businesses about the potential of SEO, whilst at the same demonstrating the I-COM digital marketing team’s abilities.
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Carrs Solicitors

Legal

The work I-COM has done has transformed my business. Since 2009, when we took the step to focus solely on work accidents, all my business has come directly from the web.

John Carr, Managing Partner

A website redesign which maintained the original branding but implemented a more modern look and feel and drastically improved usability. A digital marketing strategy which established the website as the firm’s main method of obtaining new business.

Our work with Carrs Solicitors took a severely underperforming legal website and turned it into an invaluable source of new business for the firm.  Our design and digital marketing teams worked closely together on the project to ensure the site was both user and search-friendly.

How we did it

Our design and development teams focussed on improving user and client experience on the Carrs Solicitors website, by implementing a fresh look and feel, restructuring the site content, including prominent calls to action and implementing a simple content management system (CMS).

Our digital marketing team created a strategy designed to improve the site’s performance in search engines, optimising the copy, adding pages targeting niche keywords and conducting regular reviews of site content to improve conversion rates.

  • Improved site content
  • Implemented user-friendly CMS
  • Created a strategy designed to improve results
  • Worked closely with the client
  • Uploaded modernised designs and prominent calls to action

Services

  • Brand Creation & Development
  • User Experience Design (UX)
  • Web Design
  • CMS
  • Web Development
  • Copywriting
  • SEO

A bit about Carrs Solicitors

Based in Bolton, Carrs Solicitors is a dedicated workplace injury law firm that deals exclusively with work related accident and injury claims. Managing Partner John Carr has over 18 years experience in employer's liability injury claims, occupational disability and industrial disease.