Welcome to the I-COM Family
I-COM
- Agency
I-COM’s Agency arm is home to our design, development and marketing teams. Operating since 2004, the agency has established a reputation for excellence, with particular specialisations in marketing for the legal, recruitment, property and e-commerce sectors.
You are here
- Enterprise
Enterprise is the I-COM Group’s entrepreneurial arm, which seeks to enter into partnerships with UK SMEs. In return for partnership, SMEs gain access to management expertise and the resources of the I-COM Agency, ensuring they grow their business much more quickly than they would on their own.
- SEO
SEO Manchester is the I-COM Group’s search engine optimisation hub. It’s an informational site that aims to teach businesses about the potential of SEO, whilst at the same demonstrating the I-COM digital marketing team’s abilities.
Careers
about.png

Barneys

E-Commerce

What we achieved

An imaginative and compelling ‘brochure’ website for established Manchester fashion brand, Barneys. An online profile which allowed the brand to promote its three ranges: Barneys Originals, Barneys Black and Barneys Vintage, for the first time. A drastic increase in online visibility and exciting new features, such as the Barneys Look Book.

Our work with Barneys is an excellent example of a fashion brand reconciling the need for an exciting, beautiful brochure website with the requirement that it be search-friendly and appear in search results for a variety of brand terms.

How we did it

I-COM’s design and development team worked closely with Barneys to produce a site which accurately reflected the brand’s Mancunian heritage, was capable of showcasing the three sub-brands in an innovative way, and was suitably search friendly to ensure the site appeared in relevant search engine results pages.

Our project management team facilitated the working relationship, staying on top of the site’s development and ensuring every stage of the process ran smoothly and was completed to tight deadlines.

  • Exceptional design
  • Innovative features
  • Smooth internal processes
  • Great client relationship
  • Search-friendly development

Services

  • Banners & Artwork
  • Brand Creation & Development
  • Web Design
  • Bespoke Development
  • CMS
  • Web Development

A bit about Barneys

Barneys traces its roots back to 1911, when founder Barney Rosemarine first began trading in fine fabrics. Since then Barneys has gone on to specialise in designing leather clothing, billing itself as a rock‘n’roll inspired label with expertly crafted vintage and modern designs.