Posts by Tim Roberts on Internet Marketing

I was asked at a recent network event about what I would recommend (and what do we do at I-COM) to test how a website is converting. I know from years of experience that the individuals and companies that are the most successful with their online marketing do one thing more than most - they... read more

I feel slightly better for having had my rant on so called search engine optimising companies sending out spurious crap by email. The real cause of the rant was not the email - that was merely the final straw that put me over the edge! I had a meeting with an excellent company... read more

I was sent this by an online marketing guru (well he thinks he is) with a link to the Google Annihilation software. This is the next big thing, get onto it straight away! You know the kind of emails I mean. Like all of these things, it looks like it is to good to be true - and it is. Read... read more

For years, I've been helping business owners tobecome more successful online, so I've seen a lot of the numbers! It doesn't matter what sector you are in, whether it be Legal, Recruitment, Health Insurance, IT Support, Dentures, Business Management Training, Diamond Jewellery, Memory Sticks,... read more

Before we enter into any relationship with a client regarding online marketing we look at two key factors: Visitor Levels - How many potential customers (web-site visitors) are there in this market, and; Visitor Values - What is each one of these potential customers worth?... read more

I have been monitoring with interest Google's response and actions regarding the sensitive subject of Click Fraud. There seems to be a welcome and interesting change underway with those nice people at Google, a far more open approach. This is good news because probably the biggest reason... read more

Following the Business Yorkshire Exhibition where I gave a talk on "Maximising the potential of your website" I was asked the question; " Isn't this the worst time to launch or promote your website?" What?! The truth is this could not be a better time to start an internet business or... read more

You've heard the expression "you can lead a horse to water but you cannot make him drink"? Well, that is sometimes how I feel when discussing e-commerce trading! You cannot establish a solid e-commerce business without a website that achieves six critical elements, in my opinion! These are... read more

Oh dear, I've upset a young lady I was talking to at a networking event the other day! Like you do, we started asking one another about what we did for a living. ... and when she found out what I do for a living she hit me with the question (the one SO MANY people ask me) "I'd LOVE to make... read more

Fed up with all the doom and gloom? You can still grow a business in a recession! Can't you? You just need to know where the next move is in promoting your business. On Monday I'm in a studio all day shooting what I'm advising you to do. Midas, king of Pessinus, was popularly remembered... read more