Social Media Marketing Articles

You know that Twitter has crossed over into the mainstream when instead of bands telling people to check them out on MySpace, they instead ask the audience (several times) to follow them on Twitter.Last night, in front of a packed crowd in Holmfirth, Wedding Present and Cinerama front man David... read more

Twitter has been rolling out the new features in the past few months, with sponsored trending topics, improvements to the 'Find Friends' feature, Twitter Places and now the brand spanking new 'Who To Follow' feature... nothing seems to get rid of that fail whale though :(What's it all... read more

There are plenty of examples of employees speaking out of turn on Facebook, Twitter and other forms of social media, and subsequently having to face the consequences. It's become such a big issue that many businesses have been forced to ban the use of social media during work hours, and feel... read more

I'm not the most prolific twitterer in the world, I often wonder like many people whether I'm a good twitterer and if my thoughts have any value to anyone. We were talking about this in the office the other day and being someone who's fond of playing with numbers I came up with a very smple... read more

It seems that somewhere in the night theTwitter fairy stole in and introduced a new feature: Name results.While we're not seeing this sort of result for all name searches, on selected searches Twitter is returning results for potential Twitter users that match the searcher's query.We assume this... read more

Spot the difference: http://www.facebook.com/pages/I-COM/118124928207387This I-COM page is the page created automatically by Facebook after various members of I-COM staff said that they worked here. Facebook currently refers to this as a community page.... read more

Following days of speculation, U2 have announced that due to an injury sustained by the band’s frontman Bono, they will no longer be able to perform their planned headline set at this year’s Glastonbury festival.  Devastated, delighted or frankly ambivalent, the announcement itself is not... read more

Before we talk about Facebook fan pages I think it’s important to establish the difference between a group and a fan page. Groups on Facebook are perfect for planning an event or letting people know about a cause on a personal level such as charity sponsorship or a party event. Pages are... read more

When Twitter promoted tweets was launched recently, there can be few people at the grass roots level who welcomed the news. Of course, on the other hand it's a great boon for online marketers - imagine, being able to target your tweets by trending topic, ensuring your tweet stays at the top of... read more

ANNOUNCEMENT – Friday Frenzy Flash Sale – to celebrate the six month anniversary of the Clothing at Tesco website, 6000 customers will receive 50% off all orders in a Flash Sale on Friday 7th May. TERMS: Register on Tesco Clothing websiteBecome a fan of their Facebook pageThe first 6000 customers... read more