By Adrian Berry in Search Engine Optimisation on Tuesday, June 8, 2010 @ 13:01
It's great to see Google entering into the spirit of World Cup 2010 by making the traditional Google links at the bottom of the search listings more topical. Search for "World Cup" and you'll see this: read more
By Paul Greenhalgh in Search Engine Optimisation on Monday, June 7, 2010 @ 10:53
Today I've had confirmation that a large proportion of web users are stupid. I'm sure we all secretly thought this but here's my proof. Farleys Solicitors own www.farleys.com, they have done for over 10 years, as archive.org shows: web.archive.org/web/*/farleys.com. Farley's Fun Pub in Las... read more
By Mindy Gofton in Search Engine Optimisation on Thursday, June 3, 2010 @ 10:15
So you have a brand. You sell red widgets, but really high end, luxury widgets with all the bells and whistles. You learned to make widgets by hand when you were 14 and you take great pride in your work - and people phone you from all over the country when they want a really special red widget.... read more
By Mindy Gofton in Search Engine Optimisation on Thursday, May 20, 2010 @ 08:28
We got a great spam comment from an "SEO" agency this morning:For those of you who can't read it and don't want to enlarge the image, that link has a rel="dofollow" attribute attached to it. Here's the thing - there's no such thing as a "dofollow" attribute. The search engines created... read more
By Tim Roberts in Search Engine Optimisation on Friday, May 7, 2010 @ 09:39
Today I've been provided with yet more proof that the SEO industry desperately needs a governing body, capable of protecting clients from unscrupulous scammers who make ridiculous and misleading claims. One of I-COM's clients, The Smile Centre, has been contacted by a company whose... read more
By Mindy Gofton in Search Engine Optimisation on Friday, April 30, 2010 @ 14:52
Years ago there was this great, authoritative resource called The Open Directory (Or DMoz). This directory prided itself on being staffed by volunteers in it for the value of the resource and to give something back to the web. Their job was to find the best sites on the internet and list them by... read more
By Mindy Gofton in Search Engine Optimisation on Thursday, April 29, 2010 @ 10:05
Yesterday was the first (annual) SASCon (that's #sascon if you want to see what people were saying on Twitter about it) SEO Conference, held at Bridgewater Hall in Manchester and the first major SEO event in Manchester. For an inagural event I must say I was impressed with the quality of the... read more
By Keir Gibson in Search Engine Optimisation on Monday, April 26, 2010 @ 09:31
For those of you who are new to what was formerly called Google Local Business Centre, it is where businesses can register to appear as a Google Maps result. As the all-knowing, all-seeing Google says, one in five searches are local, therefore users that search for local information are more... read more
By Colin Skinner in Search Engine Optimisation on Thursday, April 22, 2010 @ 11:02
Those of you who thought emailing an organisation such as a charity or university for a link was easy, think again. There's a big difference between a successful email and spam. Heres some tips to stay away from the Junk Mail box 1. Contact a Person (Where Possible) When searching around a... read more
By James Roome in Search Engine Optimisation on Wednesday, April 21, 2010 @ 13:53
Following the startling news that Apple's iPhones and iPads actually make you more attractive to women, the SEO team at I-COM decided to conduct their own research into the unsupported but long held theory that a well SEO'd site actually makes male business owners more attractive to women.... read more
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