Searched, Designed, Developed. I-COM Blog

In its simplest form, having content available on a page, in different languages, opens your website up to more traffic and to reach a larger audience. If you are reading this you may already have a website that needs to cater for different languages.Google reports that a survey revealed, 'users... read more

XML Sitemaps for SEO

By Mindy Gofton in Search Engine Optimisation on Friday, February 5, 2010 @ 09:03

We get asked frequently about the value of XML sitemaps for SEO. Apparently many SEO firms are saying, as part of their sales pitches, that where a current SEO company hasn't created an automated sitemap they are damaging a company's potential for ranking. I say this is total and complete... read more

What is the relationship between Information Architecture (IA) and SEO?The Information Architecture definition, in terms of a website, can be defined as the organisation & structure of a web page. This is of paramount importance in SEO, as it allows for both a user of the website and a search... read more

Show Everybody Online (SEO)

By Paul Greenhalgh in Search Engine Optimisation on Wednesday, October 14, 2009 @ 14:59

Derek Powazek recently posted an article with the confrontational title "Spammers, Evildoers, and Opportunists" (http://powazek.com/posts/2090) claiming that anyone who has ever paid for SEO work has been conned. In the post, Powazek maintains that: the information you need to present... read more

Small businesses looking for their first professionally designed and developed website do not usually have a internet marketing expert on staff - or a web developer - and very often don't really know what things should cost. They may have a rough idea based on what friends or business... read more

Open-source is a development method for software that harnesses the power of distributed peer review and transparency of process. It promises better quality, higher reliability, more flexibility, lower cost, and an end to predatory vendor lock-in. Until recently this was a radical idea to... read more

Recently we've seen Google dropping the index page of a client’s site while leaving nearly all the other web pages in the index. There were server errors previously (robots.txt not reachable) in Webmaster Tools but Google had been back spidering the site since the issue was corrected and... read more

Google Webmaster Central put up a post yesterday announcing the launch of rel=canonical. If you have multiple versions of the same page due to session ID's, query strings or any other issue, you can now add a tag in the saying . This is great news for SEO consultants as it will save us time... read more

WCAG 2.0 Finally Released

By Mindy Gofton in Web Design on Friday, December 12, 2008 @ 12:13

The Web Accessibility Initiative (WAI) of the W3C has finally released the Web Content Accessibility Guidelines (WCAG) 2.0, after years of haggling over the initial draft versions. The WCAG 2.0 Guidelines are meant to help web designers and web developers build websites that are accessible to... read more

UK E-Commerce Sites Affected by VAT Reduction

By Mindy Gofton in Internet on Tuesday, November 25, 2008 @ 16:01

Yesterday's 2.5% decrease in VAT may have far reaching effects on e-commerce sites across the UK. With the reduction to 15% VAT effective on Monday, 1st December 2008, e-commerce websites will be scrambling to change their prices.For many e-commerce retailers this means editing every product... read more

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