Article archive of posts tagged “Social Networks”

You may already be aware of the Copify.com debate - if not then it's been summed up at Unmemorable Title. Copify is a Lancaster-based firm which advertises itself as a way to "source content quickly, easily and cost-effectively". It is a platform via which businesses seeking content (both... read more

Due to the large number of fake accounts in existence on popular social networking and social media sites, Manchester City and Manchester United have banned their players from having accounts on sites such as Twitter and Facebook. A Manchester United spokesperson, speaking in the Manchester... read more

When you work in the online marketing industry, you are constantly reminded of the dangers of posting your uncensored thoughts online – a sobering example of just how bad an idea this can be has been reported on in today’s Independent. When Paul Chambers’ travel plans were threatened by the... read more

We all know that usage of traditionally received spelling, punctuation and grammar is on the decline – and we all know the culprit(s). It’s these lovely modern mediums we use, text messages, internet forums, instant messengers, even blogs – they demand brevity and supply us with happy little... read more

Charlie Brooker’s weekly Screenburn in Saturday’s Guardian TV pages is usually an extremely amusing read. An article published earlier this month this was titled "loser generated content", and it got me thinking about the ways in which firms use social media as an advertising tool. T-Mobile's... read more

In today's recession stricken market and unpredictable trading conditions, consumer trust is at an all-time low. Their confidence in brands is being chipped away every time a company fails to live up to customer expectations or standards. Companies can no longer rely on monitoring their... read more

As a Copywriter and writer in general, I cop for my fair share of criticism. I got it all through Uni on my creative writing course (which consisted of a group of people sitting around chewing up your hard work, saying things like “I’m not sure what your character’s motivation is here” and... read more

The Business North West 2009 conference starts today, and I-COM are down there (Stand 5, right by the door) exhibiting our online marketing wares and trying like mad to educate North West businesses about the potential of social media as a means of driving traffic, promoting your brand and... read more

I’m coming round to this Social Media thing. Whilst I still dislike using it for purely personal and social reasons (isn’t face to face always better?), I can see its benefits from a business perspective. In my capacity as SEO Copywriter I don’t come into a great deal of contact with Social... read more

Over the last few weeks, Tweeters, Bloggers, Facebook and Myspace users have ridden their impossibly tall horses into battle with Jan Moir and Trafigura / Carter-Ruck, and on both occasions have achieved a sort of victory. In both cases the public outcry, largely facilitated by Twitter and... read more