Searched, Designed, Developed. I-COM Blog

Here at I-COM, our SEO consultants cut through the confusing gibberish of the internet like a knife through a lasagne sandwich (lasandwich to those in the know). If you're a business new to internet marketing, with a little SEO training we can help you understand all the great things that SEO... read more

Congratulations to Crain's, which yesterday put on a fantastic event at the Ramada Hotel Piccadilly. It was really well organised, and everyone from the I-COM team had a great time. Unfortunately I-COM, nominated in the 'Big' category, didn't win, but the fact that we reached the final is a... read more

Today I've had confirmation that a large proportion of web users are stupid. I'm sure we all secretly thought this but here's my proof. Farleys Solicitors own www.farleys.com, they have done for over 10 years, as archive.org shows: web.archive.org/web/*/farleys.com. Farley's Fun Pub in Las... read more

Today I've been provided with yet more proof that the SEO industry desperately needs a governing body, capable of protecting clients from unscrupulous scammers who make ridiculous and misleading claims. One of I-COM's clients, The Smile Centre, has been contacted by a company whose... read more

What's new in Google?

By Keir Gibson in Search Engine Optimisation on Monday, April 26, 2010 @ 09:31

For those of you who are new to what was formerly called Google Local Business Centre, it is where businesses can register to appear as a Google Maps result. As the all-knowing, all-seeing Google says, one in five searches are local, therefore users that search for local information are more... read more

What is Success?

By Tim Roberts in I-COM News on Monday, March 22, 2010 @ 08:27

Whilst catching up on my reading on the weekend I came across a Poem that sums up perfectly my thoughts on what success is all about so I thought I'd share it with you!What Is Success?It’s doing your work the best you can,And being just to your fellow man;It’s making money, but holding... read more

Christmas may seem like a distant memory now, with the only reminder of the festive period being that solitary mince pie left in the cupboard (they just don’t taste the same when it’s not Christmas); but from an online perspective, there are some interesting results that are worthy of comment. A... read more

Word of Mouse

By Annmarie Whatmough in Social Media Marketing on Friday, January 22, 2010 @ 12:17

Just last week I was asked again by a client, ‘How can I use social media to promote my business?’ My answer was, ‘It depends on who you want to attract, what image you want to portray, and what kind of publicity you want to generate.’We hear people talking about the ‘latest’ celebrity tweets; we... read more

It's Snow Joke for Online Retailers

By John Trimble in Internet Marketing on Tuesday, January 12, 2010 @ 14:08

Excusing the obvious use of a bad pun, many retailers have seen a 13.5% drop in sales due to the snow and icy weather that is gripping the UK. The weather has also hit online sales with large online retailers such as Amazon unable to provide normal delivery to customers. While large online... read more

Meeting Real Time Content Needs

By John Trimble in Search Engine Optimisation on Thursday, December 17, 2009 @ 09:41

Last week I wrote a blog post about how Google is changing by including a Twitter feed in some of its search results and also that it is now visiting websites more often for the latest news to include in its search results, often referred to as ‘real time search’. Often when producing... read more