By James Roome in I-COM News on Friday, July 3, 2009 @ 11:28
When out with a large group of friends and relatives recently, I found myself sat opposite a friend of the family who owns a business. The business is relatively small, and according to my vague understanding has something to do with marketing. Anyway, we got to talking and, as a recent... read more
By Clair Wescott in Internet Marketing on Thursday, May 21, 2009 @ 08:15
Although it will be hard to believe for anyone who saw the queues outside many Mark & Spencers yesterday morning all looking to buy merchandise for a penny, the retail landscape is feeling the effect of a decline in sales. This is not just exclusive to the high street either and despite... read more
By Kate Silvers in Search Engine Marketing on Monday, April 27, 2009 @ 12:03
Online fashion retailer Asos has announced that their sales figures have more than doubled in the past year. So why is Asos doing so well when all we hear from the high street is doom and gloom? The chief exec of Asos attributes their success to the continuing growth of their key target market -... read more
By Alison Wilkinson in Search Engine Marketing on Monday, April 20, 2009 @ 11:22
As mentioned by Brand Republic last week, a recent study has shown that despite the reductions in online marketing spends during the last quarter of 2008, search engine advertisers have improved their ROI (Return on Investment) by 25% during the first three months of 2009.PPC (Pay Per Click)... read more
By Mindy Gofton in Internet Marketing on Monday, April 6, 2009 @ 10:25
I love of a bit of Twitter spam on a Monday morning! There's nothing quite so entertaining as to logging into email to receive three notifications that "internetmarketer" is now following us on Twitter. I dutifully clicked on all three - to rule out that they weren't real people with... read more
By Mike Blackburn in Internet Marketing on Tuesday, March 10, 2009 @ 16:05
Crains Manchester Business newspaper yesterday published its list of the top digital agencies in Manchester and surrounding towns. The list is generated by companies themselves submitting information to the paper, so it should perhaps be taken with a bit of a pinch of salt... but we're... read more
By Clair Wescott in Search Engine Marketing on Monday, March 9, 2009 @ 08:45
I was recently planning a weekend away to Cardiff for a live event that I had tickets for. Not having ever stayed a night in a hotel in Cardiff I went to Google Maps, put in the address for the venue of the event I was attending and then searched for ‘Hotels nearby’ - which search, as I assume... read more
By Mike Blackburn in Internet Marketing on Friday, February 27, 2009 @ 16:30
I was interested to read today that William Hill was having problems because of the recession. I was very surprised to see that this wasn't the type of trouble you might expect in such uncertain times, their business is still growing and profitable. The issue it seems comes down to the... read more
By Kate Silvers in Search Engine Marketing on Wednesday, February 11, 2009 @ 08:39
Anyone who drives on any of the main commuter routes into Manchester (or probably any of the UK's towns or cities) is unlikely to have failed to notice the bright yellow advertisements for the Government's latest healthy eating and exercise campaign, Change4Life. Now, a Government initiative... read more
By Tim Roberts in Search Engine Marketing on Monday, January 19, 2009 @ 15:22
For years, I've been helping business owners tobecome more successful online, so I've seen a lot of the numbers! It doesn't matter what sector you are in, whether it be Legal, Recruitment, Health Insurance, IT Support, Dentures, Business Management Training, Diamond Jewellery, Memory Sticks,... read more
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