By Paul Greenhalgh in Search Engine Optimisation on Monday, June 7, 2010 @ 10:53
Today I've had confirmation that a large proportion of web users are stupid. I'm sure we all secretly thought this but here's my proof. Farleys Solicitors own www.farleys.com, they have done for over 10 years, as archive.org shows: web.archive.org/web/*/farleys.com. Farley's Fun Pub in Las... read more
By Keir Gibson in Search Engine Optimisation on Monday, April 26, 2010 @ 09:31
For those of you who are new to what was formerly called Google Local Business Centre, it is where businesses can register to appear as a Google Maps result. As the all-knowing, all-seeing Google says, one in five searches are local, therefore users that search for local information are more... read more
By Paul Greenhalgh in Search Engine Optimisation on Thursday, January 7, 2010 @ 13:17
There are many changes afoot in 2010 at Google. Citations are becoming a major force, real-time search is available, personalisation is up and running. However, even as Google strives to be as local, inclusive and relevant it still likes adding exceptions. Following the furore after... read more
By Clair Wescott in Social Media Marketing on Thursday, December 3, 2009 @ 16:22
During a recent conversation I was surprised to learn that Greggs the Bakers had a Twitter account. I was even more surprised to see that they had a massive number of followers yet seemed to be doing nothing with it. As you can see the account has remained dormant since July and they have... read more
By Paul Greenhalgh in Search Engine Optimisation on Monday, September 21, 2009 @ 08:41
If you're familiar with Google Local listings you'll know that when you add an entry for your business or the business you represent, Google checks its listings to see if they already have your business details registered. If it finds a similar address or company name, it asks you if you want... read more
By Paul Greenhalgh in Technology on Thursday, August 20, 2009 @ 10:14
When I first got a sat nav in my car I was really happy. It seemed that the world was getting one step closer to being just like Grand Theft Auto: I had a display in the corner of the windscreen that told me exactly where I was and where I was going. What more could I want - other than a vast... read more
By Mindy Gofton in Internet on Tuesday, April 14, 2009 @ 08:04
The web has been buzzing about Google Local Search being folded into non-local results. Never mind the inaccuracies of the results local search is currently delivering, the morass of information that Google is now serving for some SERPS is starting to create a real usability problem. Have a... read more
By Mike Blackburn in Search Engine Marketing on Wednesday, April 8, 2009 @ 08:14
There's lots of discussion in the blogosphere about shortfalls in Google's local service, see this article from Blogstorm.The bloggers are complaining that searches for non-geographic specific phrases are now including local search results dependent on Google's best guess of your location. The... read more
By Clair Wescott in Search Engine Marketing on Monday, March 9, 2009 @ 08:45
I was recently planning a weekend away to Cardiff for a live event that I had tickets for. Not having ever stayed a night in a hotel in Cardiff I went to Google Maps, put in the address for the venue of the event I was attending and then searched for ‘Hotels nearby’ - which search, as I assume... read more
By Mindy Gofton in Search Engine Optimisation on Monday, February 16, 2009 @ 13:46
When searching for "mattresses" on Google, I noticed this for the first time ever this morning: Enlarge image in a new window For this particular term, both when logged into a Google Account and when searching while logged out, Google is asking me if I want to refine my search further by... read more
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