Article Archive of Posts Tagged “I-COM”

Now Google has removed PageRank from Webmaster Tools and is rumoured to be removing it from the Google toolbar soon, what impact will this have on linkbuilding in the future?To be honest Google's PageRank was never an indicator of SEO success for a website. In fact, here at I-COM when we are... read more

Over the last few weeks, Tweeters, Bloggers, Facebook and Myspace users have ridden their impossibly tall horses into battle with Jan Moir and Trafigura / Carter-Ruck, and on both occasions have achieved a sort of victory. In both cases the public outcry, largely facilitated by Twitter and... read more

At a recent seminar I attended I was asked what the qualities that someone should display who goes under the title of "Internet Marketing Expert."In my opinion a true internet marketing expert should be able to: Demonstrate an understanding of the current position and objectives of the... read more

I'm looking forward to tomorrow's Social Media Cafe at the BBC in Manchester.  I've been to 5 of them now and have enjoyed the time I've spent a them and the people I've met.  I've even made a couple of friends!  There are a LOT of SEO people signed up to visit this one - 14... read more

When out with a large group of friends and relatives recently, I found myself sat opposite a friend of the family who owns a business. The business is relatively small, and according to my vague understanding has something to do with marketing. Anyway, we got to talking and, as a recent... read more

Some people watch stocks go up and down, SEO’ers watch listings. One of the most watched sites is GoCompare. They advertise heavily on TV which drives strong brand awareness – people know the GoCompare name. What typically happens is that they then go to the internet and type... read more

Three things that really get my goat day-to-day as we try to run a SEO business. In no particular order they are: Recruitment Companies - we must take at least 15 calls a day from agents looking to provide us with staff. We're fortunate enough to be growing but they should learn that... read more

Crains Manchester Business newspaper yesterday published its list of the top digital agencies in Manchester and surrounding towns. The list is generated by companies themselves submitting information to the paper, so it should perhaps be taken with a bit of a pinch of salt... but we're... read more

I-COM believe in personal development, we like to give people responsibility for their own accounts as quickly as possible. Touch wood, this seems to work because not many people leave the business once they're here. We're now ready to expand the business again and we're looking for some... read more

Yesterday, via a tweet by @craigmcginty I was directed to a blog post by @jedhallam recommending that public relations experts should start making use of SEO for their clients. My issue with the blog post was that Jed suggested that SEO is a "technique" to be applied to help public relations... read more