Blogs about blogs

I recently advised a friend of mine to add a blog to his company's new website and, whilst it set back the go live date by a few weeks as the developer desperately tried to incorporate a blog into a vastly intricate Flash site (don't ask), I believe it will be worth it. As Social Media becomes... read more

You may already be aware of the Copify.com debate - if not then it's been summed up at Unmemorable Title. Copify is a Lancaster-based firm which advertises itself as a way to "source content quickly, easily and cost-effectively". It is a platform via which businesses seeking content (both... read more

I've been looking at the Twitter feed of a fairly comprehensive list of UK SEOs this morning and I noticed something. Of the most recent 140 tweets in the feed at the time I was looking (about 11:45am): 13 people plugged their own content 27 people plugged random sites such as... read more

We all know that usage of traditionally received spelling, punctuation and grammar is on the decline – and we all know the culprit(s). It’s these lovely modern mediums we use, text messages, internet forums, instant messengers, even blogs – they demand brevity and supply us with happy little... read more

Whilst the internet is an ever-expanding and eclectic resource, it would seem that one particular area is shrinking day by day – the world of free, good quality online content. This is an issue rarely out of the papers (on and off line) at the moment, thanks to big names like Rupert Murdoch... read more

As a Copywriter and writer in general, I cop for my fair share of criticism. I got it all through Uni on my creative writing course (which consisted of a group of people sitting around chewing up your hard work, saying things like “I’m not sure what your character’s motivation is here” and... read more

The Business North West 2009 conference starts today, and I-COM are down there (Stand 5, right by the door) exhibiting our online marketing wares and trying like mad to educate North West businesses about the potential of social media as a means of driving traffic, promoting your brand and... read more

I’m coming round to this Social Media thing. Whilst I still dislike using it for purely personal and social reasons (isn’t face to face always better?), I can see its benefits from a business perspective. In my capacity as SEO Copywriter I don’t come into a great deal of contact with Social... read more

Last night (October 21st) saw the annual Manchester Blog Awards take place at Band on the Wall. The event was part of the Manchester Literature Festival and is always a good night. If the turnout was any indication, blogging is indeed alive and well and taking on a range of subjects. It's my... read more

If your business provides a great service for great prices but is in a particularly dry field, it can be difficult to make your website copy interesting to visitors. For instance, say you offer the best imaginable ready mix concrete for the cheapest prices in the land. You've got a fantastic... read more