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Banned in Google? Then Google must be evil!

By Mindy Gofton in Search Engine Optimisation on Friday, October 3, 2008 @ 16:45

Wired posted an article recently about Google's pledge to not be evil.

Now, call me crazy, but the particular examples they've cited are not very controversial. They've left out a whole range of privacy issues and lack of communication and feedback for webmasters on the evil side and not mentioned a lot of examples of Google providing services for free and being community-focused on the good side. But that's neither here nor there.

The story, naturally, interests search marketers so it turned up on Sphinn - which, of course, wouldn't be a site for the SEO community if some webmaster didn't weigh into the discussion saying that he knew Google was evil because Google had banned his site - for no reason. Of course.

screen shot of sphinn discussion on wired

If you haven't enlarged that image, what the comment says is,

"I serve the best content for Geo-located budget properties and google refuses to list them (given in example). I also provide a substantial research on travel costs associated with flying with luggage, the best in the UK, and again Google will not list them.

I've never broken any guidelines, but I have made a substantial amount of money on the 'net.

I can only guess why Google has excluded my sites, perhaps they're evil."

Of course he thinks his site is the "best" site on the subject - every webmaster does. The thing is, if I had £0.05 for every time I've seen a webmaster say Google is wrong for banning a site, penalizing a site or simply not ranking a site at #1 then I'd be sunning myself on my own island.

Now, maybe the site in question really is a great site and has done nothing wrong - I don't know as no examples were ever provided nor was a URL. In all liklihood, however, the site has broken the Webmaster Guidelines - even if the webmaster didn't do it deliberately.

The simple fact is that Google rarely delists an innocent site and when they have they usually self-correct the problem pretty quickly.

So is Google evil? I can't answer that question,  but I do know that the definition of evil does not involve where they list your website in their search results.

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